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Customer
Rankings
Ranking customers by revenue and margin alone
will only provide a partial picture of the profit
opportunities available.
For a complete picture, IRR for iQuote can
provide:
- Product matrix reports - uncover up sell
and cross sell opportunities
- Time spent on quotes, sorted by customer and
or by product lines
- Comparisons between high margin and low margin
customers, in addition to tracking the time
differential for quote to cash cycles
Without this information, customers that appear
profitable may actually be negatively impacting
your bottom line.
In addition, customers purchasing low-margin
products may in fact be contributing to cash and
profits much faster.
IRR for iQuote delivers analytics to:
- Rank customers by key performance metrics
that include total cash, profit, revenue, margins
and or
preferential product lines
- Target new marketing efforts to low margin
customers that generate cash faster than average
- Target new marketing efforts high margin customers
that generate cash slower than average
- Spot and resolve problem performance levels
with customers, products, and sales territories
that are operating below target goals
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